{"id":1151,"date":"2011-04-01T13:23:30","date_gmt":"2011-04-01T17:23:30","guid":{"rendered":"http:\/\/blog.timeoff.org\/rick\/?p=1151"},"modified":"2011-04-01T13:26:26","modified_gmt":"2011-04-01T17:26:26","slug":"mercedes-auto-commercials","status":"publish","type":"post","link":"https:\/\/blog.timeoff.org\/rick\/2011\/04\/01\/mercedes-auto-commercials\/","title":{"rendered":"Mercedes Auto Commercials"},"content":{"rendered":"<p>Have you seen the recent <a title=\"home page: Mercedes-Benz USA\" href=\"http:\/\/www.mbusa.com\/\" target=\"_blank\">Mercedes<\/a> automobile commercials on television?<\/p>\n<p>You know the ads I&#8217;m talking about. The ones that show <em>drivers<\/em> &#8211; and I use that word loosely &#8211; praising the Mercedes on-board systems for saving the life and limb of some poor, unsuspecting soul when they &#8211; the so-called <em>driver<\/em> weren&#8217;t paying proper attention.<\/p>\n<p>&#8220;I didn&#8217;t see them!&#8221; they exclaim.<\/p>\n<p>Well, if you&#8217;d have been paying attention then maybe you <em>would<\/em> have seen them.<\/p>\n<p>I&#8217;m torn. On the one hand, as a technologist, I applaud the engineers for the incredible systems they&#8217;re building. I don&#8217;t think we&#8217;re all <em>that<\/em> far away from seeing self-driving automobiles. Have you seen <a title=\"YouTube: from inside Google's self-driver\" href=\"http:\/\/www.youtube.com\/watch?v=oMdcWHnbhsw&amp;feature=player_embedded\" target=\"_blank\">Google&#8217;s<\/a>? On the other hand, as an invisible motorcyclist dodging drivers inattentiveness and errors every day, I know all about how each and every auto feature that distracts from the task at hand does exactly that. (And sometimes the feature doesn&#8217;t even need to be part of the car. I&#8217;m thinking of the guy I saw in the minivan last year, in rush-hour highway traffic, with a laptop (!) balanced on the steering wheel, tapping away, oblivious. I throttled up, risking a ticket, and put the dope well behind me.)<\/p>\n<p>I&#8217;m thinking that I might one day put on my Mercedes-buying clothes and stroll into a dealership, posing as a potential buyer, and learn firsthand about how they market this stuff.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you seen the recent Mercedes automobile commercials on television? You know the ads I&#8217;m talking about. The ones that show drivers &#8211; and I use that word loosely &#8211; praising the Mercedes on-board systems for saving the life and limb of some poor, unsuspecting soul when they &#8211; the so-called driver weren&#8217;t paying proper &hellip; <a href=\"https:\/\/blog.timeoff.org\/rick\/2011\/04\/01\/mercedes-auto-commercials\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Mercedes Auto Commercials<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[70,53],"_links":{"self":[{"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/posts\/1151"}],"collection":[{"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/comments?post=1151"}],"version-history":[{"count":0,"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/posts\/1151\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/media?parent=1151"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/categories?post=1151"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.timeoff.org\/rick\/wp-json\/wp\/v2\/tags?post=1151"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}